Community net-zero education project bi-monthly newsletter
Pioneered the end-to-end process of our climate education bimonthly newsletter, from ideation to dissemination and reporting. The newsletter is a collaborative effort, featuring blogs written by myself and other organization members.
OBJECTIVE
Increase knowledge & understanding of current environmental events & local initiatives that individuals can engage in to contribute to the fight against climate change. Also, we aim to amplify awareness of our organization & inspire individuals to join us as volunteers or members in this critical cause.
CHANNELS
Email | Web | Social
VOLUME 1
February 2023
RESULTS
Open Rate 44%
Click Rate 9.2%
Website Traffic +74%
VOLUME 2
April 2023
RESULTS
Open Rate 43.8%
Click Rate 10.3%
Website Traffic +142%